The AIDA model is a marketing model that specifies steps that a person goes through when they go through the process of buying a product or service. AIDA stands for attention, interest, desire and action. It the best model among all marketing models.
E. St. Elmo Lewis, an American business was the developer of...
Social media marketing is a concept that people use to promote their businesses on social media platforms by connecting with people on social media. Social media marketing requires both strategy and creativity.
Digital consumers spend a lot of their valuable time on social media so businesses have a chance to reach...
Social media Marketing is prone to constant innovation, and you have to update yourself all the time. It is hard, but if you can harness social media’s infinite potential, you are bound to succeed in your business.
So you see, that is why social media agencies are so much in demand in today’s world....
In social media marketing, you have to be consistent to get results. It is the only way that your audience will get familiar with your brand.
When you are consistent, your reach and audience engagement will grow significantly. But for that, you need to have the right tone while delivering your aesthetically...
SEO or Search Engine Optimisation is a process to increase traffic to your website via organic search engine results. Shifting algorithms, brutal competition and lack of understanding make SEO particularly complex. Further, to earn and sustain the desired result, you need to put a persistent effort and thus,...
Knowing the immense benefits digital platforms can help you attain, you have finally decided to harness online tools to grow your business, right?
In today’s world, digital marketing is an overwhelming term that describes various online methods of marketing and growing your business. If you don’t have dedicated...
You read on how SEO and other promotion tools can improve your business and lure more traffic towards your website. Now what?
You work morning till night, you don’t have time checking for keywords or writing content. Let alone check performance every now and then to modify strategies. Solution? Hire an agency that...
For anyone who uses Google on a regular basis often, can see that certain results appear on the first page while others, even if they might be ten times more useful, find their way on the second or even the third page. Why is that? It is a known fact that many internet users do not go past the first page; in an...
Nowadays, content marketing has become an integral part of digital marketing. It is a powerful concept for every business in every industry. The content-focused marketing approach is highly appreciated and valued by the customers. Let’s take a closer look at the specific importance of content marketing.
It Attracts...
